What Is The Most Expensive SUV In The World?

When you are in the market for a new SUV it isn’t uncommon to see manufacturers and models beyond the scope of your price range, this will in many cases make you think, what is the most expensive SUV in the world?

In this article, that’s exactly what we’re looking at. The most expensive SUV money can buy and why it has such a high price tag.

What is the most expensive SUV in the world?

The Rolls Royce Cullinan Black Badge is the world’s most expensive SUV starting at an eye-watering MSRP of $380,000.

With the right connections, you can spec the Cullinan to insane levels and even higher price ranges.

Currently, the most expensive Cullinan sold cost a whopping US$480,000!

What is the most expensive SUV in the world
Rolls Royce Cullinan | Karlis Dambrans/Flickr

What makes the Rolls Royce Cullinan Black Badge so special?

To fathom how premium the Cullinan Black Badge is you have to enter the car at the back. Yes, the rear passenger’s compartment is where all the luxury lies, after all, if you’re paying that much for an SUV, you can probably afford a chauffeur.

The rear doors

Opening the rear door, which is back hinged, meaning it opens in a suicide door fashion for maximum accessibility and comfort, you will find in the door itself an umbrella.

This umbrella can be customized however you want, within reason for Rolls Royce, so no Dodo leather wrist straps, please.

The umbrella is placed there for your chauffeur when he opens the door to quickly have access to the umbrella in case it starts raining so you can stay as dry as a feather.

Climbing into the Cullinan

Once you are seated in your Cullinan you don’t need to close the door, no no, door handles are for peasants.

Right next to you on the door frame is a small button and if you push that the door automatically closes and so gently it won’t interrupt even a phone call or a conversation happening inside of the vehicle or outside.

Once the cabin is closed you can marvel at the floor, yes you read that right, for it is the plushest and softest lamb wool floor mats you will ever see and feel.

Most Expensive SUV in the World from Rolls Royce
Rolls Royce Cullinan | Karlis Dambrans/Flickr

A headlining headliner

Once you have regained self-composure you look up and guise into the night sky, made by hand with thousands of fibre-optic LED lights.

These are dimmable and can also be switched on and off with the “star” button, what other car has a “star” button?

With the Black Badge, you get a party trick with your starry-night headliner, as you gaze up, the occasional shooting star will even fly across the headliner… for an extra cost of course.

Picnic time

Most modern high-end SUVs have picnic tables at the rear, but that is not enough for Rolls Royce. You are most likely a person of fame and luxury, so the picnic tables shall extend from the front seats electronically and go back in the same way.

And as you are now experiencing a picnic suited for royalty, you even have access to a screen behind the picnic table where you can alter things like your heated armrest, individually from right to left.

Rolls Royce Cullinan infotainment system

The infotainment system is also controllable from the rear seats because no chauffeur should have full control over the radio, navigation, climate control, and other interior settings.

The Rear Center Console

In the back of the Cullinan, you will only find seating for two with the world’s craziest (in luxury) center console.

Right at the front is a small compartment that can be opened with the push of a solid aluminum button to give you access to a wheel, with a spirit of ecstasy in the middle of it, and buttons to control the screens behind the picnic tables in a more leisurely way.

Right behind this compartment is another lid you can open and inside you will find Swarovski crystal glasses and a decanter to hold your alcohol of choice, and all of it has the RR logo engraved into it.

Between the rear seatbacks, you will find another small hatch to open, and in there is your fridge, for your early morning champagne and cooled glasses to pour into as well.

The price of the center console alone is US$18,025!

The seats of the Cullinan

Normal luxury cars, even standard cars, have headrests, but with the Cullinan, you need maximum comfort.

Therefore, they have seat pillows installed, ideal for nursing that hangover from your champagne breakfast.

The rear seats are cooled, heated, and can massage you too.

Once the massage option has been chosen the screen will show you numerous different massages to choose from and how long the massage experience will last, so you can feel at your best when you reach your destination.

Rolls Royce Cullinan Luxury SUV
Rolls Royce Cullinan | Karlis Dambrans/Flickr

Noise control inside the Cullinan

If you owned an SUV before you will know this problem, most of the road noise generated inside an SUV comes from the cargo area since it is so bare and open back there.

Rolls Royce knew about this problem and separated the cabin from the rear cargo area with laminated glass making the interior just as silent as the Phantom.

The parking camera

Yes, we’re nerd-ing out a bit here but hear me out, this is the best parking camera you will have in any car.

If you enter the parking camera mode, the screen on the dashboard changes so you can see a 3D model of your car, and by stitching numerous camera inputs into one it looks like a drone is flying around because you can see everything around you on it.

The heart of the Cullinan

Under the hood, you will find a well-known powerplant from the Rolls Royce stable.

The 6.75 liter V12 with 600HP (447kW) and 660 lb-ft (900nm) of torque, propelling the Cullinan, silently, to 0-60 in 4.8 seconds and to a limited top speed of 155mph (250kph).

Frequently Asked Questions

Rolls Royce Cullinan
Rolls Royce Cullinan | Karlis Dambrans/Flickr

Is the Rolls Royce Cullinan worth it?

For the ultimate luxury SUV experience, yes!

For us normal folk it might seem a bit daft to spend this amount of money on an SUV but for the select few out there that can afford it, it’s a small slice of heaven on the road and off it, if you dare.

Is the Cullinan bigger than the Phantom?

No, it is in all areas smaller except in height but only by 20cm (7.87”).

The length of the Cullinan is 5,34 meters (210.2”) compared to the 5,98 meters (235.4”) of the Phantom.

The Cullinan is also narrower at 2000 mm (78.7”) compared to the Phantom, which is 2018mm (79.4”).

Final thoughts on the world’s most expensive SUV

While we shop around for a normal-priced SUV, we can’t help but fantasize about an SUV like the Cullinan.

Just imagine, wafting around from town to city center on what feels like a magic carpet completely silent and in total comfort.

We hope this article has helped shed some light on what you can expect from the world’s most expensive SUV, Rolls Royce’s Cullinan.


Photo of author
Article by

Jaco Schrader

Jaco is the automotive heart of our platform. Born and raised in Namibia, he began his journey in the automobile sector in 2012. Launching his own automotive repair business in Africa and fitting a Toyota 1UZ-FE V8 in a Ford Sierra, Jaco brings over six years of hands-on automotive experience. He’s a self-taught expert in various mechanical and electrical aspects of vehicles.

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